Journalists increasingly positive about digital future

The confidence of journalists in the future of their profession is on the rise again. The last few years, the economic crisis and the digitisation of media have made journalists somewhat insecure. This year, the confidence was once again on the rise.

This information follows from the Digital Journalism Study, performed by the Oriella PR Network. For this survey, 770 journalists from 15 countries were interviewed about the developments in their profession.

The more positive attitude is partly caused by the continuing growth in the income through online advertisements. This boosts the confidence that journalists have that there is money to be made with journalistic content, also in the online environment.

The number of respondents that feels that media are shrinking, declined this year to 14%. Furthermore, 40% say that new media are creating a completely new media landscape.

The rapid adoption of smartphones, too, has opened up a new avenue for journalistic business. 22% of respondents says to already provide content to mobile platforms or to plan to do so.

About half of the journalists that work in print media feels that paper issues will be further put under pressure. Last year, this figure was 32%.